Foreclosure Law Marketing
All Foreclosure Law Practices require a steady flow of inbound phone calls and leads. This is the life blood of the practice, which means your marketing and campaign tracking must be operating on all cylinders. In this competitive area of law, you need to make sure that you are keeping up with the changes in the market, understand how the competition is evolving and stay ahead to win the game. That is what we do best.
Our Foreclosure Platform
Market Segmentation
We know exactly what keywords people are using when performing internet searches for a foreclosure lawyer. We have segmented these keywords into groups and identified the various buying cycle stages. This allows us to approach the right person at the right time, with a message that is specific to where they are in the buying cycle. Most importantly, we know which keywords convert into quality phone calls.
Keyword Specific Websites
Our platform includes multiple websites related to foreclosure law. Each site is specific to the keywords that the prospects are researching. These sites will be branded to your law firm and are proven to convert website traffic at rates more than 10x the industry average. These very high conversion rates translate into huge cost savings and reduce the overall cost per call and lead.
Quality Phone Calls & Leads
The result of the proper market segmentation and targeting is higher quality phone calls and leads. We track each call and lead with our easy to use tracking system. In addition, the entire campaign is tracked with a customized Google Analytics integration and dashboard. This allows you to track ROI in real time. You will know exactly how much each dollar you invest is returning on a monthly basis.
Knowledge of the foreclosure market is paramount to success. Below are Google Trends charts showing historical data on how the foreclosure search market currently is trending. We use this data (along with other trends) to determine certain bid strategies for your campaign